Articulate

Scaling Creativity & Impact

In 2023, Articulate’s brand team was small but full of potential. The challenge? Scaling design while driving business impact. The team grew from five to 15+, evolving into a multidisciplinary force delivering UX/UI, campaigns, motion, and in-product experiences. Along the way, we built scalable frameworks, refined user journeys, and expanded Design Ops—streamlining workflows and making creative execution more strategic and effective.